Call for action as Devon suicide rate exceeds national average
Campaign organisers say every conversation has the potential to make a difference
Devon residents are being encouraged to play a role in preventing suicide by learning how to start supportive conversations, recognise when someone may be struggling and understand where to find help.
Public Health Devon is marking World Suicide Prevention Day on September 10 by promoting simple actions that everyone can take to help people support friends, family members, neighbours and colleagues who may be experiencing difficulties.
The annual awareness day aims to increase understanding of suicide and encourage communities to take action. This year's theme, "Changing the Narrative on Suicide", focuses on reducing stigma and promoting open conversations about mental health and wellbeing.
The campaign comes as suicide continues to be a significant public health issue in Devon. According to Public Health Devon, the county's suicide rate stands at 13.5 deaths per 100,000 people, significantly higher than the England average. Nearly three-quarters of those who die by suicide are men, reflecting a national trend.
Public health officials say these figures underline the importance of helping people feel able to seek support and ensuring communities have the confidence to help those who may be struggling.
Steve Brown, Director of Public Health and Communities at Devon County Council, said suicide prevention was "everybody's business" and that open conversations could make a real difference.
He said taking time to listen, show compassion and help someone access support could help people feel less alone.
Councillor Cheryl Cottle-Hunkin, the council's Cabinet Member for Public Health, Communities and Equality, highlighted the challenges faced by some rural communities across Devon.
She said: "As a predominantly rural county, we know that isolation and loneliness can be a reality for many people across Devon, particularly within our farming communities where suicide rates remain a serious concern.
"I'd encourage everyone to check in with their neighbours, friends and family, and not be afraid to talk openly about how they're feeling. Sometimes all it takes is picking up the phone to a trusted friend or supportive person, having a conversation and knowing you’re not alone.
“This World Suicide Prevention Day, let's all play our part in creating a Devon where people feel able to talk, seek help and support each other.”
As part of the campaign, residents can access a range of free suicide awareness training courses, resources and information about local support services. More advanced training opportunities are also available through Devon's mental health and wellbeing programme.
People are also being encouraged to make use of resources such as the "It's OK to Talk About Suicide" guide and personal safety plans, which help individuals identify warning signs, coping strategies and sources of support during difficult periods.
Information about local mental health services, crisis support and wellbeing advice is available through Public Health Devon and NHS services.