North Devon surf businesses face uncertain bank holiday as weather threatens weekend boost

Surf schools and coastal businesses across North Devon are preparing for a mixed bank holiday weekend, as unsettled weather conditions threaten to dampen what is usually a key boost for the local surf economy. 

From Woolcombe to Croyde and Saunton Sands, the region’s beaches are typically packed during long weekends drawing visitors eager to experience its well-known surf scene. 

For local surf businesses, the early May bank holiday is often seen as an important moment in the calendar after quieter winter months. 

Jimmy Challis, manager and instructor at Walking on Waves surf school based at Saunton Sands, said the weekend still represents a valuable opportunity, despite less favourable conditions. 

He said: “Bank holidays are definitely a boost. The extended break from work and school brings more people to the area including visitors travelling from further away.”

However, he warned that both weather and surf conditions play a crucial role in determining how busy the weekend becomes. 

“We always expect to be busier on a bank holiday weekend, however, it is very weather dependent. Better, warmer and sunnier weather brings more people to North Devon, especially to the beaches,” he said. 

With current forecasts pointing towards cooler, wetter conditions and even possible thunderstorms across Devon, businesses may not see the same surge typically associated with a sunny long weekend. 

Mr Challis also highlighted the impact of recent calm seas on the industry. 

“Over the past week we’ve had very small waves, almost no waves at all on some days. That can jeopardise the business massively. If there are no waves to surf, the business isn’t running like it should be.”

Despite the challenges, Saunton Sands remains one of the more reliable beaches for beginners, even in smaller surf. 

“Because of the layout of the beach, we’re very fortunate that even on smaller days there’s usually enough to get in for a lesson,” said Mr Challis. 

“You can still catch small waves and work on the fundamentals like paddling, catching waves and getting to your feet.”

The bank holiday period is expected to bring some increase in visitor numbers regardless, offering a lift not just for surf schools, but also for cafes, pubs and accommodation providers. 

For those still planning to try surfing this weekend, Mr Challis encouraged people to plan ahead by getting in touch first so guidance can be given on the best time to hit the waves.